AR and VR Devices will Push Up by 87.7 Million by 2026

87.7 M

As per eMarketer predictions shipments of augmented reality (AR) and virtual reality (VR) devices will push up by 87.7 million by 2026. These shipments are smart glasses, standalone devices that provide the experience without the help of a computer, game console, or smartphone. Meta drops $10 billion into the metaverse last year.

$20

Healthcare and pharma went digital during the pandemic in 2020 so as to reach out the consumers. So digital ad spending in the industry increased from 27.6% which is nearly $11 billion. This spending rose by 26.2%, to $13.86 billion in 2021. EMarketer's forecast this healthcare and pharma digital ad budget further raises to $20 billion by 2024.

20%

Snap announced that it is laying off 20% of its workforce, which is nearly 1,000 employees as per the earlier reports. This layoff will begin on Wednesday which includes the departments of hardware and developers too. As the company has seen a difficult year, in terms of both revenue and earnings in the second quarter.

40,000

As per DownDetector.com Google was briefly down on Tuesday, so the users in the U.S., U.K., Australia, Singapore more than 40,000 reported that they have been facing issues with the search engine. But that figure quickly dropped to 100 after 2 a.m. ET, as there is a software update issue that got fixed..

51%

Day by day influencer marketing across social media continues to grow as the majority of the consumer was likely to opt for a product that is endorsed by the influencer. As per a recent survey, 51% of consumers say that they are more likely to engage with a product if it is suggested by a creator, regardless of the media type. 59% like to purchase a product that is promoted by a creator, 58% through podcasts and 56% through online reviews.