Twitter Would Surpass $2 Billion in Ad Revenue by 2021
41%
In the US, Amazon has marked its name as the leading ecommerce industry retailer with 41.0% of sales in 2021 with a double-digit share. Then followed by Walmart Inc. with 6.6% sales and then by eBay with 4.2% of the market share. Then by Apple with 4.0%, The Home Depot with 2.2%, Target with 2.0%, Best Buy with 1.8%, Costco with 1.6% and then the rest of the companies follows.
65%
AdColony's Mobile Trends in QSR report stated that 65% of mobile gamers take out their food from quick-service restaurants. 35% of them eat fast food once a week, where 22% eat more frequently and only 2% never eat it. This survey was conducted on 1,044 mobile gamers between April 2020 to April 2021. The research also found that 46% of male gamers are interested in fast food whereas 53% of female gamers consume fast food at weekends only.
63%
In advertising revenue, New York Times net profit has pulled up by 63% in Q3. The company stated that it has 455,000 new digital subscribers in the quarter, of which 320,000 were for its core news whereas 135,000 were for games, cooking, etc. The revenue increased by 19% to $509.1 million and the advertising revenue was up by $110.9 million which is 40% high when compared to the prior year.
$2
In the US, Twitter would surpass $2 billion in ad revenue by 2021, a 38.5% rise over the previous year. The rise of live events, sports, and product launches this year made an increase in advertising campaigns on the platform. The majority of the revenue was from advertising of 89% and this figure still further pull up by 91% by end of 2023. The US makes about 54.1% of Twitter’s total revenue and it is predicted that this percentage would rise to 54.8% by 2023.
70%
A survey was conducted across UK, US and France over 300 retail marketers and the survey revealed that 70% of retail marketers are anxious that their technology would obstruct their success in the sales season. 36% feel that they will not able to track issues on their website in real-time. Whereas 34% feel that their website would crash at the point-of-sale season.